IHG Hotels and Resorts and Siam Sindhorn Co., Limited today crowned Sindhorn Midtown Hotel Bangkok as the first Vignette Collection hotel to open in Asia. Vignette Collection is IHG’s newest luxury and lifestyle collection brand, delivering stays that are authentic, experiential and considerate. Located in the bustling city of Bangkok, the hotel’s location at Langsuan offers convenient access to prime districts such as Sukhumvit, Silom, Siam and Chidlom.
Vignette Collection hotels are unique in their own right; each has their own distinct outlook and story to tell. Yet, the hotels are connected by a shared vision that travel can benefit local people and places. Daily complimentary rituals at each property create a sense of anticipation and connection and meet a growing demand for more thoughtful travel experiences.
Sindhorn Midtown offers a one-of-a-kind stay, creating a sanctuary in the heart of Bangkok by infusing elements of the city into the guest experience. A complimentary Lao Khao shot is served with a mixed selection of pickled fruits between 5pm and 6pm daily at The Black Cat, bringing guests closer to the soul of Bangkok and setting them up for an evening of exploration. Younger guests can dial the Emergency Popsicle Line located on the hotel’s second floor to receive a complimentary iced treat, delivered promptly by a dedicated Popsicle Butler.
The Vignette Collection hotels prioritise creating and cherishing a sense of place. With this in mind, local design studio, P49Deesign utilised the story of the Bangkok Tram to enhance the design of the hotel’s lobby area. From the 1920’s until 1968, the Silom line would pass Ratchadamri Road – just moments from Sindhorn Midtown – before terminating at Pratunam intersection. Dark metal symbolised tram tracks that previously ran by the hotel, and is applied to the front desk at the hotel lobby by P49 Deesign.
Each of its 393 rooms feature large format bathroom amenities from Karl Lagerfeld and modern comforts such as Fritz Hansen’s iconic Drop chairs. The Fitness Centre offers panoramic city views, as does the Horizon Pool, which is located on the 18th floor. Works by Fine Art Photographer, Visarute Angkatavanich, whose image of a Siamese fighting fish was launched on the iPhone 6s in 2015, can be found on every floor.
The hotel recently introduced three new eclectic dining offerings; The Black Cat is an atmospheric Thai Liquor bar, with live band playing on selected evenings. Inspired by the golden age of Thailand, Bangkok’78 presents the city’s greatest culinary hits in a retro-inspired concept, whilst Sip & Co. is a chic addition to Langsuan’s flourishing café culture.
With over 6,000 hotels now opened around the globe, IHG Hotels & Resorts had recently unveiled the 6,000 Club, an exclusive collection of stunning new hotels across 17 diverse brands, including Sindhorn Midtown. These hotels will surprise select guests in the coming months with 6,000 IHG One Rewards points, as well as other perks and experiences.