IHG Hotels and Resorts has opened the first property under its boutique Hotel Indigo brand in Serbia.
The 46-room Hotel Indigo Belgrade is situated above luxury retail stores in the capital’s main pedestrian area between Kneza Mihailova and Cika Ljubina streets.
Guests can choose between two room styles – Brutalism-inspired room featuring “concrete walls contrasted with unique artwork and textiles with unusual geometric shapes”, and Art Deco rooms “designed to evoke the Art Deco period of the city with the use of muted pastel colours and arches in the headboard to mimic the design influence of this prominent era”.
The hotel’s reception area has been designed to mimic the city’s Prince Mihailo Monument, while the use of gold in the lobby and lifts has been inspired by the nearby National Museum, which was originally built as a bank.
Facilities include Duke Restaurant, which offers “a modern twist on traditional Serbian cuisine by combining age-old recipes and unique Serbian spices with locally sourced ingredients”.
IHG launched the Hotel Indigo brand in 2004, and it currently has around 130 properties across over 15 countries, including recent openings in Cyprus, Madrid and Brussels.
There are also over 100 hotels in the brand’s pipeline, including the recently announced Hotel Indigo Exeter, housed within the former House of Fraser department store on the city’s High Street.
Commenting on the opening Veljko Antonic, general manager, Hotel Indigo Belgrade, said:
“This hotel is a stunning representation of Belgrade and the Hotel Indigo brand. The city has so much to offer those looking to discover a new destination and with our unique design and thoughtful touches inspired by the local history and surrounding influences, guests can get a flavour of the neighbourhood through our hotel before heading off to explore the city for themselves.”
Hotel Indigo Belgrade joins three other IHG properties in the Serbian capital – Holiday Inn Express Belgrade City, Crowne Plaza Belgrade, and Holiday Inn Belgrade.