Etihad and Panasonic Avionic Corporation have announced a new partnership to develop and trial new passenger wellness solutions.

The first service will offer personalised jet lag advice, and will be integrated into the carrier’s app.

The Jet Lag Adviser will take individuals’ information including “chronotype, circadian rhythms, height, weight, the nature of travel, and travel information such as flight times, routes and zones”, to produce jet lag reduction plans.

Passengers will receive a score based on a combination of generic route-based and personalised stats, giving them a summary of how severe jet lag may be on their route, along with a personalised pre-flight, flight and post-flight plan, with jet lag reduction tips for each phase, such as sleep, exposure to light, exercise, hydration and food intake.

Reminders of these recommendations will be sent through the app, and Panasonic says that “By following the recommended advisories, the Jet Lag Adviser will help passengers feel more energetic and ready for their activities at their destination”.

Commenting on the news Robin Kamark, Etihad Aviation Group Chief Commercial Officer, said:

“Etihad is committed to providing choice and a superior experience to our guests, and we are continually looking at new ways to do just that. With the Jet Lag Advisor, we can now leverage artificial intelligence to improve the travel experience.

“This will be the first of many wellness initiatives we will explore together, and we are excited about our partnership with Panasonic and the possibilities that lie ahead.”

Meanwhile Panasonic has unveiled a number of new airline solutions, including Arc, its first inflight map, and Mynoise, “a best-in-class collection of soundscapes that passengers can listen to that aid relaxation, sleep, focus and enjoyment”.

etihad.com, panasonic.aero